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Larry has spent over a decade in digital marketing and data analysis, with a focus on turning messy data into clear decisions. At DOM, he helps clients understand how their marketing is performing, where it’s falling flat, and what to do about it. His job lives in the numbers — but the real skill is knowing which ones matter.
Before DOM, Larry worked as a digital analyst and marketing strategist at multiple agencies and startups. He started his career as a data analyst at a bank, where he learned how to spot patterns and think like a detective. Since then, he’s shifted that mindset to the world of digital marketing, helping brands test smarter, spend better, and optimize everything from ad copy to landing pages.
He’s got a B.S. in Mathematics, an M.S. in Finance, and a pretty intimidating set of certifications: Google Analytics, Google Ads, GTM, and Data Science. He’s also completed a range of training in AI-driven analytics, experimentation, and marketing strategy — the kind of stuff that makes spreadsheets feel a little more exciting.
You might’ve caught him speaking at an online workshop or two about data-driven marketing. Or maybe you follow his pickleball videos on Instagram. Either way, you’ll quickly learn Larry likes to keep things sharp, fun, and a little unexpected.
He travels often, plays classical music, and swears Nice, Barranquilla, and Tbilisi are all worth a visit. Also, he’s really into pickleball. Like… really into it.
Recent Posts By: Larry Garbuzov
DOM & the International Trade Administration — A Partnership for Global Growth
DOM is excited to have signed a Strategic Partnership with the International Trade Administration (ITA). By teaming together, both organizations will help U.S. businesses expand…
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How To Retain Your Backlinks During A Site Migration (Updated August 2025)
This article was updated 08/18/2025. Editor’s Note (2025 Update): Since this article was first published, the importance of backlink management during a site migration has…
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Get to Know Google: New Search Impact Report
This article was updated 08/11/2025. Editor’s Note (Updated July 2025) This article was originally published in 2015 and discusses early access to a now-retired feature…
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Measuring Your Global Visibility Starts With What the Right People See First
Being visible in your target markets means you're part of the decision process before a prospect ever reaches out. Visibility shows up in sales inquiries,…
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21 Essential Questions To Ask When Hiring a Digital Marketing Agency (Updated For 2025)
Updated 8/6/2025 Questions To Ask When Hiring A Digital Marketing Agency With the infiltration of AI into all forms of digital marketing, this article has…
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19 Popular GA4 Questions (With The Right Answers From Our Expert Analysts)
This article was updated 08/1/2025. Do you have GA4 questions about how to harness the latest generation of Google Analytics for your business? Whether you're…
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