Free Webinar: Google Ads for Global Growth

Expanding internationally sounds ambitious — and it should be — but it doesn’t need to be overwhelming. With the right strategy, the right tools, and a clear focus, global growth can actually feel manageable. That’s the idea behind our upcoming webinar, Scaling Across Borders: International Growth with Google Ads.

We’re hosting this live session on July 30 at 11 AM ET, featuring Marina Hahn, International Growth Consultant at Google, and Justin Seibert, President of Direct Online Marketing (DOM), a strategic International Trade Administration (ITA) partner. They’ll dig into how businesses can use Google Ads and smarter localization strategies to connect with customers in new markets — without draining the budget or launching campaigns into the void.

What You’ll Learn

This session is built for marketers who know there’s global demand for what they offer but need better tools and tactics to reach that demand effectively. Whether you’re selling direct-to-consumer or generating leads for high-consideration B2B products, the foundation is the same: get the right message to the right person in the right country.

That means understanding:

• Where international growth is headed in 2025 and beyond
  
• How retail and lead generation trends vary by region
  
• How to use Google Ads for both global and hyper-local campaigns
  
• Why localization isn’t just translation — and what to do instead

You’ll also get a preview of underused Google Ads features that can help you build and scale international campaigns without guessing your way through targeting or budget allocation.

Who’s Speaking

Marina Hahn brings years of experience in helping businesses grow internationally through digital. She works closely with Google’s International Growth team — a group that specializes in finding global expansion opportunities and crafting strategies to match.

Justin Seibert founded DOM in 2006 and has led campaigns on every continent that sells things. DOM is a top 200 Premier Google Partner and has helped companies big and small find success with international paid media and SEO.

Together, they’ll walk through both the big picture and the practical details, with examples and takeaways you can actually use. This won’t be a generic overview — you’ll leave with actionable ideas and a clearer sense of what’s possible for your business.

Register Now

Scaling Across Borders: International Growth with Google Ads
📅 July 30
🕚 11 AM ET
📍 Online (we’ll send the link after registration)

Reserve your spot here

Bring your questions. Bring your goals. Come ready to rethink what international growth can look like — and how Google Ads can help get you there.